October 2025 to Present
My previous associations
October 2025 to Present
General Manager
Lead overall business and product direction for Pocket MM, aligning company strategy with measurable targets across growth, engagement, and partner value. Drive the product roadmap, prioritization, and delivery governance while coordinating cross-functional teams (product, engineering, marketing, operations, partnerships). Oversee key stakeholder management, partner ecosystem initiatives, and performance reviews using data from product analytics and campaign results. Ensure execution quality, timeline discipline, and a customer-first approach across the Pocket Consumer and Partner experiences.
November 2022 to September 2025
Head of Product
Responsible for leading the strategy, planning, and execution of Myanmar’s first digital lifestyle platform for both consumers and partners. Oversees the full product lifecycle from concept to launch, ensuring timely delivery, quality, and user-centric design. Drives product roadmap development, cross-functional collaboration, and data-driven decision-making to enhance engagement and retention. Conducts market research, manages product team performance, and aligns with stakeholders on strategic goals while maintaining compliance with industry standards.
May 2021 to October 2022
Digital Media Specialist
Responsible for developing data-driven digital media strategies and managing end-to-end campaign execution across multiple platforms, with a focus on performance analysis, optimization, and delivering measurable results aligned with client goals.
Clients: Abbott, MPT, Huawei Mobile, City Mall Online
May 2019 to April 2021
Digital Marketing Manager
Responsible for developing and executing digital marketing strategies and campaigns across Yoma Group’s business units, focusing on performance-driven results, brand visibility, and customer engagement.
Feb 2019 to Apr 2019
Account Director
Responsible for developing strategic digital media plans and delivering innovative solutions to meet client objectives, while overseeing campaign execution, performance monitoring, and optimization.
Clients: Telenor Myanmar, Visa
June 2018 to Jan 2019
Head Of Digital Marketing
Responsible for planning, developing, and executing the overall digital marketing strategy for KBZ Bank and KBZPay, including campaign management, product launch support, and digital platform development.
Nov 2017 to May 2018
Digital Planning Director
Responsible for leading agency-client relationships, providing strategic direction, and guiding cross-functional teams to develop and execute digital plans aligned with client objectives.
Clients: FMCGs, Telcos
Nov 2016 to Oct 2017
Digital Planning Manager
Responsible for developing comprehensive digital media plans and delivering innovative, results-driven solutions, including campaign setup, monitoring, and performance analysis to ensure alignment with client objectives.
Clients: Unilever, Nestle, Abbott, Samsung, Grand Royal
Sept 2015 to Oct 2016
Account Manager
Responsible for account management, media planning, buying, and execution to ensure effective campaign delivery, budget efficiency, and client satisfaction across digital platforms.
Clients: Telenor Myanmar, MPT, FMCGs
Sept 2014 to Aug 2015
Corporate Communications Manager
Responsible for managing corporate communications across UMG and its subsidiaries, including the creation and delivery of newsletters, brochures, email campaigns, and internal publications to support brand consistency and employee engagement.
Jan 2013 to Aug 2014
Head of Digital Media
UMG
Responsible for designing and implementing digital media strategies to meet marketing objectives, including planning digital campaigns, overseeing content production, and ensuring alignment with overall brand goals.
Jan 2011 to Dec 2012
IT System & Network Administrator
Responsible for maintaining the daily operations of IT systems and ensuring network stability across the organization. Duties included configuring and monitoring LAN infrastructure, managing email systems, supporting website performance, and performing regular upgrades and maintenance.
Jan 2008 to Dec 2010
Freelance Web Developer
Responsible for designing, coding and modifying websites, from layout to function and according to a client’s specifications.